Bring It On: All or Nothing... Don't think it's worth adding this as a news item, but just read a press release that in its first week this direct to video title sold 750,000 copies making $12 million. It's the second most popular direct to video release next to Band Camp, which sold 1,000,000 in the first week.

Any comments? Personally I think the sales figure probably drops after the first week when word of mouth kicks in.

The fact that so many DTV movies are made these days is surely a sign that standards are slipping in Hollywood but more concerning is the fact that they sell in such huge numbers.  If there wasn't a demand, they would stop getting made pretty quickly so here's another question...

Do the general public (not necessarily visitors to this site, just Joe Public with a DVD player) actually want anything new or do they want the same old c**p recycled again and again?

Direct to market movies are the wave of the future.  DVD sales continue to go up, and theatrical profits continue to go down (not counting massive blockbuster profits).

Sadley, with the good direct movie releses we will get one day, we will get the direct to DVD Sequals to continue to ride the coat-tails of it's original flick.  

All that said, my daughters also want to buy this (we have the first two as well.)  Yes, I know, I am contributing to the problem, but they like them... oh well.

I'm not laughing, Tony. I'm questioning your sanity, that's all.

Was it really not half-bad? I haven't seen any of them.