DVDActive is one of the most popular DVD news and reviews websites on the Internet. We receive millions of page views and enjoy well over half a million unique visitors every month.
Demographics
Our primary audience is English-speaking, with three main groups of visitors: North American (USA and Canada), British and Australian. The majority of these viewers are aged between 18 and 34 years (74%), have broadband connections (74%), are male (94%), have bookmarked the website (83%) and visit several times per week (91%).
Three quarters of our viewers make a minimum of several DVD purchases per month, whilst almost all viewers visit the cinema/movie theatre several times per year (97%), with many buying tickets on a monthly basis (70%). The majority of viewers have a DVD collection of over 40 titles (89%), those with more than 100 titles make up nearly two thirds (63%) and over a third have more than 250 titles in their collection (36%)!

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